Traditional Auto Repair Shop Advertising When it comes to auto repair shop advertising ideas (print, radio, TV), there's a little acronym you need to understand: ROAS. That stands for Return On Ad …
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What is guerrilla marketing? Innovative, unconventional, and low-cost marketing techniques aimed at obtaining maximum exposure for a product. The 8 Advertising Ideas for Auto Repair Shops we have …
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Vehicles are changing, the cars that you see in your shop today are very different from the ones that your customers brought in 20 years ago. Service Technicians need ongoing training, that is not …
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Productivity vs Efficiency As a repair shop owner which would you rather have a productive auto repair technician or an efficient technician? Twice as many searches are done each month on Google …
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How To Calculate Technician Efficiency There are 2 Ways to Calculate Technician Efficiency, be very careful which one you use because one is accurate and the other one is misleading. One way your …
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Here's a painful truth: the number of top-quality auto technicians available for hire is dwindling. Becoming an auto mechanic is not being promoted as a career path in schools, and the A Grade Techs …
